Blitzscaling

Introduction This is not your grandpa's business market. You have only to take a quick look at the stock market to conclude that the world's dominant tech giants have engineered a seismic shift in the status quo. Gone are the days of Coca-Cola, General Electric, and ExxonMobile's reign; today, we're ruled by the empires of Apple, Google, Amazon, and Facebook. It's easy to look at this revolution and make a surface observation: that tech companies are dominating the market because the new generation prioritizes technology. But that doesn't quite address the big picture. So, how can we explain the $3.5 trillion worth of the world's most successful tech companies? And how did their success balloon so quickly? The author argues that there is only one explanation: blitzscaling. And over the course of this summary, we'll find out what that means.